Go Big: Starting the Year With Focused Challenges

It’s a new year, unwritten and full of possibility. Before the noise and distractions rush in, take a moment to decide what direction you actually want your company to head. The most disruptive companies in history didn’t lead with 50-page strategy decks; they rallied people around big, focused challenges.

 

Drawing on examples from President John F. Kennedy's race to the moon to companies such as Amazon and Netflix, hosts Dev Patnaik and Michelle Loret de Mola look at the big "moonshot" challenges that secured their place in history, for better or worse. And as they unpack them, they demonstrate the characteristics of a winning challenge. But first, you have to figure out where your moon is.